Plastic in the ocean isn’t going anywhere – it will just keep breaking into smaller and smaller pieces, without ever going away. Plastic pollution in the ocean is a huge problem – one that I’ve written about here before.
Adidas has created a shoe that is made from 95% plastic that has been recovered near the Maldives – and the shoes are really stylish! This is an amazing step in creating awareness, and doing something constructive to get some of the plastic out of the oceans! Their aim is that eventually the shoes will eventually be made from 100% recovered plastic. In 2017, they are aiming to make 1 million pairs of shoes from over 11 million plastic bottles!
Initiatives like this are a very important step – we don’t need to be creating new items with plastic. Instead we need to use what has already been made, and reduce our plastic consumption overall. Great job Adidas!
For the full article, please click here.